Gyeongsangbuk-do offering points reward up to of the total sales price of travel products purchased via Naver Pay 상세내용
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Gyeongsangbuk-do offering points reward up to of the total sales price of travel products purchased via Naver Pay
date2021-07-16 15:01:26
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Gyeongsangbuk-do offering points reward up to of the total sales price of travel products purchased via Naver Pay
- Special event available on Naver’s domestic travel services for two months, starting July 1 -
- 21 travel agents to offer 138 promotional products on the Naver platform -
Gyeongsangbuk-do has agreed to host a special campaign (slogan: “Ever been to Gyeongsangbuk-do before? Let’s head to Gyeongsangbuk-do now!”) promoting tourism in Gyeongsangbuk-do in collaboration with global IT corporation Naver. The campaign, aimed at offering tourism options tailored to the “new normal” with COVID-19 still raging on, starts July 1. Customers purchasing travel or tourism products featuring Gyeongsangbuk-do via Naver’s domestic travel services can receive up to (15% for products to Ulleungdo Island) of the total sales price of the travel products they purchased on Naver Pay in the form of reward points.
The purpose of this campaign is to stimulate the domestic travel and tourism market, which is slowly recovering from the aftermath of COVID-19, by encouraging the public to travel to Gyeongsangbuk-do this summer, and to help the domestic travel industry, which is suffering from a prolonged recession due to the pandemic.
From the travel industry, 21 domestic travel agencies, including HanaTour, Hongik Travel Agency, and Dongbaek Tour Agency, are set to join the campaign. With a total of 138 products on offer, the campaign will feature non-face-to-face (“untact”) programs at major tourist cities in the Gyeongsangbuk-do region (Ulleungdo, Gyeongju, Andong, and Pohang) and various other regions best-suited for travel in the post-COVID-19 era. You can search for package tour programs by searching for products on Naver or using the Naver travel service. If you purchase an overnight trip to Pohang that costs KRW 99,000 and the product offers a points reward, it is the equivalent of purchasing the product at KRW 79,200.
Although not an immediate discount that cuts the price of the product, customers can receive points on Naver Pay, which is one of the most popular online payment platforms used today. These points can be used the same way as cash money, meaning the rewards offer is ally equivalent to a cash discount.
In August, Gyeongsangbuk-do and Naver are planning on hosting “Naver Shopping Live” sessions, which have recently been attracting attention as a new sales channel. The Live broadcast will offer some of the most popular products to Gyeongsangbuk-do, and boost tourism and travel across the region.
Meanwhile, Lee Je-woo, CEO of Hana Tour, which is one of the travel agencies hosting the Gyeongsangbuk-do Travel Pay Rewards campaign, said, “Despite the fact that online transactions have become popular for travel and tourism products, marketing support for online transactions has been offered mainly to small businesses, SME products, and agricultural and fishery products. So, this special campaign by Gyeongsangbuk-do and Naver offering exceptional incentives for the travel industry is very inspiring.” He added, “Using this campaign as an opportunity, we believe we can plan and offer a variety of new and diverse travel products.”
