Visit Gyeongsangbuk-do to join the “Good Gyeongbuk Travel Challenge”!
- Gyeongsangbuk-do promotes “untact” travel across the province with the Gyeongbuk Nadri (Gyeongsangbuk-do Tour) social networking channel -
Gyeongsangbuk-do and the Gyeongsangbuk-do Culture and Tourism Organization announced new plans to launch a special challenge to promote Gyeongsangbuk-do’s traveling destinations to consumers using social networking platforms (Instagram) on August 4.
This special challenge will feature three themes - “Good Gyeongbuk Travel,” “Pet-friendly Gyeongbuk Travel,” and “Camp-nic in Gyeongbuk.” To join the challenge, all you need to do is create a video of your travels across Gyeongsangbuk-do using Instagram Reels, then upload it to your personal Instagram account.
※ Reels: A on Instagram that allows you to create, edit, and share short-form videos that are 15 to 30 seconds long. Other social media platforms with a that allows users to produce short videos include “TikTok” and “YouTube Shorts.”
The first round of this challenge will feature “Good Gyeongbuk Travel” as its main theme. Those looking to participate in the challenge must shoot Reels (videos) of themselves saving the planet while enjoying various attractions across Gyeongsangbuk-do. More specifically, this may include videos of plogging (picking up trash while jogging), using reusable containers, taking public transportation, or traveling on foot in Gyeongsangbuk-do.
To users who participated in the challenge, Gyeongsangbuk-do will hold a lottery to send each winner an eco-friendly travel kit containing zero-waste products such as solid shampoo and body wash, solid toothpaste, and bamboo toothbrushes.
Gyeongsangbuk-do believes that this event will be able to target the MZ generation, who are more keenly aware of environmental issues, and bring more interest to the Zero Waste campaign, which has recently emerged as a major issue.
For the second round of this challenge (Pet-friendly Gyeongbuk Travel), you must produce a Reels video of walking along the beach in Gyeongsangbuk-do with your dog, visiting a pet-friendly cafe or accommodation. Meanwhile, the third round of this challenge (Camp-nic in Gyeongbuk) will focus on finding the best car camping spot or hidden “camp-nic” (camping+picnic) spots in Gyeongsangbuk-do.
Kim Sang-cheol, Director of the Culture, Tourism and Sports Bureau at the Gyeongsangbuk-do Provincial Government, said, “Gyeongsangbuk-do has a number of brilliant travel destinations perfectly suited to ‘untact’ tourism, such as mountains, beaches, forests, and valleys.”
※ Go to the Gyeongbuk Nadri Instagram (gbnadri) account for details (e.g. how to take part in the event, etc.)
